Chiropractic Retailing with Essential Oils
Before the dawn of modern medicine, ancient tribes throughout the world used plant extracts to treat all kinds of conditions. Recently, essential oils have been rediscovered for their natural ability to help with the challenges of modern life. Different formulas are sold to help people sleep better, feel calmer, and gain energy in addition to a host of other positive effects.
Many chiropractors are finding that diffusers and essential oils create a valuable retail opportunity.
Running an essential oil diffuser in your lobby or waiting room is a great way to help patients see how much they’d enjoy having a diffuser in their own homes. Keep several on hand so that patients buy their diffusers from you rather than a big box store. While diffusers are a one-time purchase, carrying a wide assortment of essential oils can lead to regular, ongoing sales.
Diffusers come in a variety of styles and price points. Beyond the look you think will sell best, it’s important to consider features like how long the diffuser will run without needing to be refilled.
When choosing which oils to carry, think about your patients and the common complaints you hear. Do many have trouble sleeping? Need help relaxing or feeling calm? Remember one does not need to own a diffuser to take advantage of the healing benefits of essential oils. They can be added to creams, lotions, or gels, or a few drops can be placed on the floor of the shower for an energizing or relaxing (depending on the scent) experience. With essential oils the possibilities are endless, as is the potential for generating revenue.